For years, consumers have quietly edited themselves online. A harsh review softened. A detail left out. A complaint never posted at all. New research shows that when the legal threat behind that ...
Studies from BrightLocal and Opinas highlight evolving review behavior among U.S. diners MI, UNITED STATES, February ...
Federal Trade Commission staff sent letters to 10 companies, warning them of potential violations of the agency’s Consumer Review Rule, which governs how product reviews and testimonials can be used ...
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FTC warns companies over fake reviews
When brands buy five-star praise or nudge customers only to gush, they're not just boosting ratings-they're rigging the market. Consumers get misled, honest competitors get smothered and digital "word ...
We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...
When it comes to personal brands, President Donald Trump has one that’s strong and well-defined. For the last four decades—as Trump has been a key figure in business, media and politics—his brash, ...
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How consumers can spot fake reviews before buying online
Online reviews have become the digital backbone of consumer decision-making. Whether shopping for a home, selecting a he ...
We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...
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