Simulation and AI fundamentally changed the way Pirelli develops tires. The P Zero is better for it. Pirelli’s CTO, Piero Misani, says the Italian brand’s new P Zero family reflects a paradigm shift ...
Can Pirelli’s most rugged tire stand up to our thirst for high-horsepower action when pushed to its limits in the dirt? The Pirelli Scorpion XTM AT is the most rugged offering from the Italian tire ...
Pirelli’s timing with bringing the Diablo Powercruiser tire to market makes sense considering where cruiser culture is headed ...