These are the logos that have transcended the brands for which they were created. A logo is the smallest unit of trust and ...

Have you ever wondered what the world's most famous automotive symbols actually mean? Discover the hidden history behind ...

The Barrelman logo was the first identity used by the Brewers. It was first used by the original American Association Brewers in the 1940s.

The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

(WJET/WFXP) — The Erie Otters have unveiled new logos for their 30th anniversary season. On June 8, the hockey club released ...

It's safe to say that the '90s is having a moment, and if you were there you'll remember that the sitcom was TV royalty. Thanks to syndication (more on that later), TV branding was suddenly ...

A new season begins for WWE next week as the season premiere of Raw has been announced for USA Network on Monday, Sept. 30, and SmackDown will make its Fox debut on Friday, Oct. 4. And as WWE usually ...

Sam's Club has some loyal fans, in part to the deals it offers on things like tires. However, not all of them are satisfied ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Subscribe to read this story ad-free Get unlimited ...