The release of the John Lewis Christmas advert is a monumental event in the British calendar. In the years gone by, the retailer has managed to make its customers sob and laugh over their festive ads ...

Why has the old man been sent into space? Is he a war criminal?

With Halloween out of the door, the annual launch of the John Lewis Christmas advert heralds the start of the festive season for many people. First launched in 2007, the ad has usually attracted a lot ...

Over the past 18 years, the launch of the John Lewis Christmas advert has established itself as a key point in the UK’s festive calendar, said Ed Davies in the FT. The ads are, of course, designed to ...

John Lewis’ new Christmas ad is firmly in their tradition of heart-warming storytelling, and the decision to put stores front-and-centre has made for their most effective and recognisable ad this ...

John Lewis has won the UK's annual Christmas ad battle, according to new research by DAIVID, The global creative effectiveness platform used its AI-powered platform to find the Xmas 2024 ads that ...

More than half of UK mums have been left in tears watching the 2018 Xmas ads – as more stores copy the hit ‘John Lewis formula.’ A huge 53 per cent of mums admitted they cried at the commercials, ...

The John Lewis Christmas advert for 2024 has officially arrived and judging by reactions people are a bit confused and disappointed with this year’s effort. Last year, the high street department store ...