Welcome to Fit Factor, a new GOLF.com series in which we’re shining a light on the importance of club (and ball) fitting, powered by insights, data and other learnings from the experts at our 8AM Golf ...

Welcome to Gear Questions You’re Afraid to Ask, a GOLF.com series produced in partnership with Cleveland/Srixon Golf. This week we cover making the switch from a value golf ball to a premium one. I’m ...

Add Popular Science (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results.

Paul Liberatore is the founder of Golfers Authority, which reviews the world's best golf products and gear. This post contains affiliate links, where we may receive a percentage of any sale made from ...

In our robot testing, conducted by the independent clubfitting chain Cool Clubs, golf balls with urethane covers preferred by tour pros averaged 30 to 50 percent more spin on a 45-yard pitch shot than ...